Our core: the Corporate Identity

The core of our corporate identity is our mission statement. After ten years of continuous growth, the new guiding principles of Messe München International clearly indicate where we are and where we are headed. They are both our vision and our mission, and they characterize everything that we do – within the company and in the outside world:

• We give our customers the best possible platforms for their global business success.
• We are a service provider with motivated, competent employees who make a sizeable
         contribution to our business success.
• We are developing into a global player to secure our future in the sector for fairs and
         exhibitions.
• The global market is the key to sustainable growth.

These guiding principles form the foundation of our corporate culture. Each and every one of us fills them with life. After all, ensuring that all company-related processes and activities are oriented to these principles is essential to our commercial success.

Our slogan: Connecting Global Competence

These concise yet powerful words underscore the things that make Messe München International so unique:

• Competence stands for our proven know-how.
• Global stands for our strong international orientation.
• Connecting is the element that links the two together – that unites competence and internationality.
     

Fresh and compact: the logo

   
The company's new logo was redesigned in 2009. It demonstrates Messe München International's forward-looking approach and is a consistent progression from our previous logo.